A travel agency customer satisfaction questionnaire is to be circulated among the users of the travel agency. This helps to gain useful insights in the customer experience of the services and helps to improve the operations of the service to be the most preferred travel agency.

Sample Travel Agency Customer Satisfaction questionnaire:

Name:                       ______________________________

Phone number:   ______________________________

Email address:            ______________________________

Gender:             Male / Female

Age:                  ______________________________

Occupation:                ______________________________

Full home address:      _____________________________________________

Q1. Did you use the tour packages from our travel agency?

a)   Yes

b)   No

If ‘yes’, please proceed.

Q2. What kind of trips do you generally go work?

a)   Local trips for work related purposes

b)   Local trips with family and friends

c)   Trips abroad for work related purposes

d)   Trips abroad with family and friends

e)   Other ___________________________________________________

Q3. What is the average duration of trips undertaken?

a)   1-2 days

b)   2-4 days

c)   Up to one week

d)   Up to one month

e)   Differs vastly from trip to trip

Q4. How many trips do you undertake in a year?

a)   One

b)   Two to three

c)   Four to Six

d)   Seven or more

Q5. What was the last trip you took with our travel agency?

From: ________ to: ___________ No. of days: _____ Along with: Family / Friends / Spouse

Q6. Which is the travel agency that you like most?


Q7. What are your expectations from a travel agency?

a)   Cheap travel

b)   Best experience

c)   Best guidance

d)   Better facilities

e)   Other _____________________________________

Q8. How would you rate our travel agency services on a scale of 1 to 10 where 10 is the maximum?


Q9. Provide your recommendations for improvement of our services.