Questionnaire questions refer to questions in a questionnaire which are used to derive information from a certain individual through which important deductions can be made.

The biggest merit of questionnaire questions are that they are a reliable and valuable means of collecting information on a large scale from many people within less time. In case of some Contingency questions one does not have to go around asking everyone. Matrix type of questions saves time of questioning for respondents. Though it might be tedious to go around distributing the questionnaire and forming questions, often this method brings out significant deductions in marketing research. However, many respondents might not be approachable or keen on answering questionnaire questions in the first place. Moreover the answers may be relative with no guarantee of them being accurate information.

The questions in a questionnaire can be of various types ranging from personal questions in a psychological survey to statistical questions taken by an organisation for the purpose of feedback. These questions maybe asked to the respondents through postal services, telephone calls, personal interactions or through internet and emails.

There are four main types of Questionnaire questions. Firstly, Contingency questions, which is asked only if a specific answer has been given to the previous questions. Secondly we have matrix questions with a set of multiple answers given in a matrix alignment. Besides these we have open ended and close ended questions respectively for the former you might have to write a long answer or complete a given sentence and for the latter the answers might be just a yes or no or multiple answers from you have to choose.