Sample Customer Questionnaire


A sample customer questionnaire consists of standardized questions that respondents are required to answer. The purpose is to gather information that reveals the satisfaction levels of customers and their response to the company’s brand, service or product. Customer satisfaction is vital for any company that wants to thrive. Meeting the expectations of customers can only be fully achieved when an effort is made to get feedback from them. A well structured customer questionnaire consists of essential questions that can generate beneficial ideas and worthwhile information. The questions should be simple and relevant to the goals of the company. Respondents should be given enough time to fill in the questionnaires.

Sample Customer Questionnaire

What is your rating of the performance of Fashion Emporium as a clothing outlet?

a.Good

b.Excellent

c. Satisfactory

d.Average

e.Poor

Please give a reason for your response

…………………………………………………………

Would you recommend Fashion Emporium to your friends or family members?

a.Yes

b.Maybe

c. Not sure

d.No

e.Never

The chances of you returning to shop at Fashion Emporium are

a.High

b.Likely

c. Unlikely

If you are to rate your experience with Fashion Emporium, it would be

a.Excellent

b.Very good

c. Good

d.Average

e.Poor

What is your rating of the customer service at Fashion Emporium?

a.Satisfied

b.Extremely satisfied

c. Fair

d.Dissatisfied

e.Extremely dissatisfied

The price range of products at Fashion Emporium is

a.Exorbitant

b.Slightly high

c. Reasonable

d.Affordable

e.Low

Does Fashion Emporium offer value for money?

a.Yes

b.No

Please give reasons for your answer in this section

Category: Customer Questionnaire

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