Sales Training Questionnaire

The main aim of a sales training questionnaire is to derive information from sales staff of an organization regarding their abilities and the knowledge they want to gain through the training. This type of questionnaire basically helps members of a sales team to understand their skills better so that they can apply it to the advantage of the organization and achieve their targets. This questionnaire also indicates how important this training exercise is to a sales representative.

Sales Training Questionnaire Sample

Name of the sales executive/representative: ________________________________

Date and year of joining: ____//____//_____ Department: _____________________

Name of the Company: ____________________________________

Address: ______________________________________

City: ________________ State: ___________________  Zip: _________________

Telephone: ____________________  Fax: ____________________________

Email: _________________________ Website: __________________________

Date of training: ____//____//_____  Training Module Number: ________

Q1. Do you feel that you require sales training?

a)   Yes

b)   No

Q2. Do you think the sales training will help you in achieving your objectives?

a)   Yes

b)   No

Q3. Which of the following characteristics do you feel is necessary to achieve sales targets?

a)   Leadership skills

b)   Market knowledge

c)   Product / Service knowledge

d)   Strong communication skills

e)   Good listening skills

f)    Positive behavior

g)   High level of commitment

Q4. How do you rate yourself as a salesperson?

a)   Excellent

b)   Very Good

c)   Good

d)   Average

e)   Poor

Q5. Which of the following strengths do you have?

a)   Determination

b)   Courteous

c)   Patience

d)   Command over language

e)   Smart

f)    Innovative

g)   Team player

Q6. What type of dressing code do you wear for sales meet?

a)   Power dressing

b)   Semi Formals

c)   Fashionable

d)   Casual

Q7. Which of the following are your strongest areas in sales?

a)   Sales persuasion

b)   Strategic sales

c)   Sales proposal

d)   Closing sales

Q8. Which of the following category do you define your sales tactics in?

a)   Defense

b)   Offense

c)   Aggression

d)   Calm

e)   Observation