Personal Brand Questionnaire
A personal brand questionnaire constitutes people who are promoted as brands. Personal branding is not just about a person or individual but includes clothing, body, personality, knowledge, and appearance contained within.
Personal Brand Questionnaire Sample
Name of the Person/ Individual___________________________________________
Address: ______________________________________
City: ________________ State: ___________________ Zip: _________________
Telephone: ____________________ Fax: ____________________________
Website: ______________________________ Email: _______________________________
Q1. What are your personal brand long-term goals?
___________________________________________________________________________
Q2. Which of the following category of personal brand are you?
a) Employee brand
b) Entrepreneur brand
c) Consultant brand
Q3. Which of the following brand considerations have you made?
a) Generating multiple revenue streams
b) Social networking for visibility
c) Celebrity brand equity
Q4. What are your primary personal branding objectives?
___________________________________________________________________________
Q5. Which of the following personal brand characteristics have you established?
a) Value
b) Positioning
c) Perception
d) Image
e) Class
f) Distinction
Q6. Which of the following have you identified to promote personal brand?
a) Your core values
b) Your talents
c) Your attributes
d) Your niche or area of specialization
e) Brand description
f) Brand tag line
g) Your mission statement
h) Brand strategy
Q7. Which of the following aspects have you identified for brand packaging?
a) Audience taste
b) Signature style
c) Fashion statement
d) Authenticity
e) Audience approach
f) Positive impression
Q8. What is your current personal brand visibility?
a) High
b) Medium
c) Low
d) No visibility
Q9. Which of the following have you identified for brand planning?
a) Banding checklist
b) Marketing plan
c) Financial plan
d) Potential source of revenue
e) Brand promotion activities
Q10. In which of the following community websites have you promoted your brand?
a) Facebook
b) Orkut
c) MySpace
d) Hi5
e) Black Planet
f) Xanga
g) WAYN
h) Friendster
i) Bebo
j) Reunion
Category: Brand Questionnaire
