Newspaper Market Research Questionnaire


A newspaper market research questionnaire is a written document which is framed when a company or organisation wishes to conduct a research survey on the newspaper market. Such questionnaires consist of multiple questions which are asked to get different point of views of a group or section of people on the same topic so as to evaluate the result and come to a conclusion. The questions asked can be both subjective and objective type.

Newspaper Market Research Questionnaire Sample:

Name of respondent: __________________

Age of respondent: _________________

Gender: ______________________

Contact number: _______________________

Email address: ________________________

Names of subscribed newspapers: ____________________

The following are questions based on newspaper market research. Please answer all the questions.

Q1. Which is your favourite newspaper?

___________________________________________________________

Q2. Which of the following points is your choice based upon?

a)   Content

b)   Advertisements

c)   Authentic information

d)   Exclusive news coverage

e)   Entertainment leaflets

f)    Other

Q3. Which is your favourite regional newspaper?

__________________________________________________________-

Q4. Have you subscribed for any mid slot newspapers as well?

a)   Yes

b)   No

Q5. What all languages do you prefer your newspaper to be in?

________________________________________________________________-

Q6. Do you think that availability of online news and news on mobile phones will see the decline of newspapers?

a)   Yes

b)   No

Q7. What are the best features about your favourite newspaper that make it different from others?

_________________________________________________________________

Q8. How do you think can newspapers improve their structure and design?

____________________________________________________________________

Q9. Is the availability of multiple newspapers in the country a positive or negative point?

_____________________________________________________________

Category: Market Research Questionnaire

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