Market Development Questionnaire


A market development questionnaire is a questionnaire which is used by an organization or company to understand the methods through which a market can be developed or improved. These questionnaires are targeted towards the shop owners who are part of the market and are running their businesses in the market place.

A market development questionnaire is useful for gathering opinions and views of different people so that a general conclusion can be reached. Given for your reference is a sample of one such market development questionnaire which can be very useful:

Sample Market Development Questionnaire:

Name of respondent:

Age of respondent:

Gender of respondent:

Email address of respondent:

Telephone number of respondent:

Residential address of respondent:

Official address of respondent:

We request you to take out a few minutes and answer the following given questions which are a part of the market development questionnaire.

Q1. Since when have you working in this market?

a)      0-3 years

b)      3-5 years

c)      5-10 years

d)     More than 10 years

Q2. In your opinion, how much has this market developed in this time?

a)      It has developed very much

b)      It has developed quite a lot

c)      It has developed a little bit

d)     It hasn’t really developed

Q3. Do you want the market to develop and improve further?

a)      Yes

b)      No

Q4. In your opinion, what are the areas that need to be worked upon for this market to develop?

a)      It needs reconstruction

b)      New reforms and rules must be enforced

c)      Better neighborhood is required

d)     It needs quality brands

e)      Other (please specify)

Q5. What are the reasons due to which this market hasn’t been able to develop (if at all)?

a)      Less competition

b)      Less enthusiasm from shop owners

c)      Low quality of goods and services sold

d)     Other (please specify)

Category: Market Questionnaire

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