Hotel Market Research Questionnaire

A hotel market research questionnaire is a questionnaire or a set of questions which are asked from those people who are involved in the hotel market or business. Such questionnaires are asked to know or do a market research to know about the trends or competition levels in the hotel market or business. The questions asked in such questionnaires can either be multiple choice or subjective ones.

Hotel market research questionnaire sample:

Name of respondent: ____________________

Phone number: ____________________

Gender: _________________________

Email address: __________________

Age: ______________________

Hotel name: _________________

Position: _______________________

Kindly answer the following questions on hotel market research.

Q1. How long have you been in the hotel business?

______________________________________________________

Q2. How many branches of hotels do you own or run?

______________________________________________________

Q3. Do you think that the increase in the number of guest houses coming up poses a danger to the future of luxury hotels?

a)   Yes

b)   No

Q4. How has the tariff rates changed in the past 5 years?

_______________________________________________________

Q5. Do you think that popularity of a hotel depends upon the word of mouth or the advertising?

a)   Word of mouth

b)   Advertising

c)   Both

Q6. How stiff is the competition when it comes to the number of rooms a hotel has?

__________________________________________________________

Q7. What are your views about the hotels which have been on the scene for more than a decade?

______________________________________________________________

Q8. Do you think that the hotel business needs freshness more than experience?

a)   Yes

b)   No

Q9. In your opinion, is the density of hotels and the competition good for the market?

a)   Yes

b)   No

Category: Market Research Questionnaire