The purpose of a business strategy questionnaire is to get answer to various company related issues so that a proper business strategy can be formed for the benefit of the company. This kind of questionnaire helps a company to form new strategies for improving their overall business and emphasize on client satisfaction.
Sample Business Strategy Questionnaire
Name of Company / Organization: ______________________________________________
Established in: _____________ Today’s Date: __________________________
Please answer the following questions:
1. How would you describe the company in 1 – 2 lines? _____________________________________________________________________
2. According to you, where do we stand financially? _____________________________________________________________________
3. Write in details since last 5years how much financial improvement of the company you have seen?
________________________________________________________________________________________________________________________________________________
4. How do you imagine this company after five years from now? _____________________________________________________________________
5. What is the best way to utilize your resources to gain an edge over your competitors? _____________________________________________________________________
6. In this business, who are the stakeholders? _____________________________________________________________________
7. Write in brief about how the business arrived at its present form. _____________________________________________________________________
8. State the core and adjunct activities of the businesses. _____________________________________________________________________
9. What are the target audience group of your business? _____________________________________________________________________
10. What were the mistakes made in the past of this business? _____________________________________________________________________
11. Who is primarily responsible for the financial management? _____________________________________________________________________
12. Who looks after the Information Technology department? _____________________________________________________________________
13. Who is responsible for the marketing of the business? _____________________________________________________________________
14. Are you satisfied with the technical services of the company?
_____________________________________________________________________
15. Amongst the non- managerial staff, who are the key members? _____________________________________________________________________
